Each visitor’s experience is personalized: when people step in front of the screen their RFID badge is detected and displays the latest photos and video associated to their favourite team.

ADDITIONAL PHOTOS

COLLEGE FOOTBALL HALL OF FAME

A 52-foot long, personalized, and multi-user touch screen

An immersive experience that seamlessly blends the heritage of college football with cutting-edge technology, the “Why We Love College Football” media wall is an interactive gallery that showcases the full spectrum of the sport from its inception.

The media wall – the centerpiece exhibit for the College Football Hall of Fame in Atlanta as a storytelling device for fans –is an expansive 52-foot long, multitouch interactive canvas, which sets the stage for an exciting visit to the Hall of Fame. The custom designed installation provides visitors a unique, playful, and highly engaging tour, with access to 765 NCAA College Football teams at their fingertips.

Client: COLLEGE FOOTBALL HALL OF FAME
Date: 2014
STUDIO: Obscura Digital
MY role: Creative Director
type: permanent installation